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Mac App Store Introduces Photoshop Elements 10 Editor and Premiere Elements 10 Editor

Adobe's Photoshop Elements 10 Editor and Premiere Elements 10 Editor computer applications are now available in the Mac App store.

Winston Hendrickson, vice president of Digital Imaging Products at Adobe, gave his thoughts on his company's product: "Celebrating a 10-year history as well as a landmark tenth release, Photoshop Elements 10 is a showcase for innovation and expands the incredible things our customers can do with their photos."

"The new intelligent feature set and automated functionality in Photoshop Elements allow photo enthusiasts to elevate everyday photos from good to great,” Hendrickson added.

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"With video now being captured by more devices than ever, we have designed Adobe Premiere Elements with intuitive features that will help any user, regardless of experience, make the most of their videos,” Hendrickson said. "Adobe Premiere Elements 10 now includes new features that bring video editing to a new market of consumers who come from a photography background."

The "Editor" portion in the application titles is notable for the fact that the Mac App Store version does not include the Elements Organizer or support case-sensitive HFS volumes.

The Premiere Elements 10 Editor also excludes Smartsound capabilities.

Both software programs can be installed in four languages: English, German, French and Japanese. Mac OS X 10.6.6 or later is required to run this program on Mac computers.

Photoshop Elements 10 Editor is a 1.21GB download, while Premiere Elements 10 Editor is a 924MB.

Both applications are currently priced at $79.99 each. The full retail version of Adobe's software goes for $99.99 each. The bundle deal costs $149.99.

For those users who already have earlier versions of the software, any upgraded version will cost them $79.99. The bundle upgrade deal will retail for $199.99.

Photoshop Elements 10 Editor's finest features are detailed by Adobe:

- Go from flawed to phenomenal in seconds with automated options that help you get great results with just a few clicks. Simply paint effects and patterns on photos to achieve stunning results.
- Count on systematic assistance - Let Guided Edit help you achieve both basic edits and artistic effects by walking you through each step. New options help you create dramatic Depth of Field, Picture Stack and Orton effects.
- Make unwanted photo elements vanish with one stroke of the enhanced Spot Healing Brush that fills in backgrounds beautifully, powered by the content-aware fill technology from Adobe Photoshop.
- Create the perfect photo by easily combining the best from multiple photos. Create great group shots, expanded panoramas, perfectly lit shots, and more.
- Share the way you want using flexible templates to create photo books, cards, calendars, and more. Add curvy, flowing text that automatically flows around subjects, shapes or any path you choose.

The Premiere Elements 10 Editor's finest features are detailed by Adobe:

- Create a polished movie instantly - InstantMovie automatically edits together your best clips with coordinated music, titles, and effects from your choice of movie theme. Enjoy over 30 fun themes.
- Save time with automated options - Fix shaky footage, color and lighting problems, trim away all but your best footage, and balance audio elements to give you professional-quality sound throughout your movie.
- Easily do more with video clips and photos - Make all your memories shine whether they are captured on video or in photos. Enhance color in video clips as easily as with photos, and quickly bring photos to life using customized pan and zoom motions.
- Quickly add professional polish with TV-style visual and audio effects.
- Showcase clips and movies anywhere, including on discs, HD TVs, Facebook and YouTube. Also share through convenient DVD-style viewing experience online.

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