16 Reasons You Need an Email Marketing Strategy
Email marketing is essential for any organization s marketing strategy It builds greater loyalty than social media, serves as the most effective digital method of direct-to-consumer marketing, and is one of the most tried and true ways to target your audience Nearly 4 5 billion people use email, a figure that is expected to grow Still not convinced Let s take a look at 16 reasons why your business needs an email marketing strategy Direct Communication and EngagementEmail marketing provides