Nintendo Blocks Youtube Live Streaming For Nintendo Creators Program
For a long time, Nintendo hasn't had the best relationship with the YouTube community and with the latest change to their Nintendo Creators program, it seems that it's not going to change anytime soon.
In a recent post outlining its live streaming policy, the Japanese publisher announced that YouTube creators who participate in Nintendo's Creators program will not be able to live stream Nintendo games from the YouTube account tied to Nintendo's Creators program.
According to the publisher, YouTube live streaming falls outside the scope of the Nintendo Creators program. This means that they can no longer stream any Nintendo game, whether be it for monetization or non-monetization purposes.
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To broadcast on YouTube Live, YouTube creators have a couple of options, the easiest of which is to stream from a different account not associated with Nintendo's program. Another involves canceling their channel's registration to the program and registering their videos containing Nintendo's IP (intellectual property) to the program separately. Both options obviously come with disadvantages on the part of the creator.
Nintendo's update applies strictly to live streaming which means that creators who have partnered with Nintendo can still create videos using content from Nintendo as long as the commentary is included. One example is A Let's Play series of a game like "The Legend of Zelda: Breath of the Wild."
Nintendo introduced the Creators program back in March to share of the advertising proceeds from YouTube videos or channels containing Nintendo-copyrighted content. Prior to its introduction, any monetization that came from videos using Nintendo's IPs went directly to the publisher. With the program, creators can submit individual videos or entire channels for a share of the proceeds at a rate of 70 percent for channels and 60 percent for videos.
To join, creators must also be a member of YouTube Partner's program which has been the subject of creators' outrage due to its ever-changing policies which are often seen as trying to limit their monetization options. Such is the case when YouTube confirmed that external links in end slates on videos, to crowdfunding sites or personal shops for an instance, would only be included for those in the Partners program.
