Disney World Raises Prices Again, $99 Per Day

By Emma Koonse, Christian Post Reporter Wednesday, February 26, 2014

Disney World raised the prices of admission for the second time within one year this week, with single-day tickets now priced at $99.

The price hike at Disney's Magic Kingdom Park started on Feb. 23 and applies to visitors aged 10 and over. It is a $4 increase from the previous admittance to the Orlando, Florida resort.

"Our pricing reflects the high quality and breadth of experiences we offer and our ongoing commitment to investing in our parks," Walk Disney World spokeswoman Kim Prunty explained, according to CNN.

Single-day tickets for the resort's other parks including Epcot, Disney's Hollywood Studios and Animal Kingdom, also saw a $4 increase; it now costs $94 for visitors over age nine to enter. Children under age three enter for free in all parks.

"We offer a variety of ticket options that provide a great value, and find that most guests select multi-day tickets that offer additional savings," Prunty noted.

However, Prunty did not explain exactly why prices rose at Disney World. Industry insiders say that the price increase could be a result of the park's brand-new billion-dollar wristband system, which was introduced late last year, according to Travel UK MSN. The colorful wristbands feature a microchip within it that allows patrons to book ride times in advance. Moreover, the bands also act as park tickets, room keys and credit cards.

Meanwhile, many Magic Kingdom heed Prunty's advice and opt for the multi-day passes, which decreases the daily cost of visiting the parks. As for children under the age of 10, the single-day admittance fee is $93 for the Magic Kingdom and $88 to enter the other parks.

Last June, the park raised entry fees by $6 to $95, and many parks will likely follow Disney's lead in raising prices once more. Last year, Universal Studios became the first park to raise prices into the $90 range, and two weeks later, Disney announced the same news.